Semrush pricing
Broad marketing suite: SEO, ads, content and social.
Plans
| Plan | Price | Billing | Notes |
|---|---|---|---|
| SEO | $139 | per user / month | Billed monthly. Annual billing price is $117.33/mo billed annually. |
| Starter | $199 | per user / month | Billed monthly. Annual billing price is $165.17/mo billed annually. |
| Pro+ | $299 | per user / month | Billed monthly. Annual billing price is $248.17/mo billed annually. |
| Advanced | — | per user / month | Custom pricing. Requires demo. |
| Free | Free | free | Free plan. No credit card required. |
Who it's for
Agencies that need one tool covering every channel.
Price history
| Date | Plan | Was | Now | Change |
|---|---|---|---|---|
| 2026-10-29 | Pro+ | — | $299 | new plan |
| 2026-10-29 | Advanced | — | — | new plan |
| 2026-10-29 | Free | — | Free | new plan |
| 2026-10-13 | Pro+ | $299 | — | removed plan |
| 2026-10-13 | Advanced | $549 | — | removed plan |
| 2026-10-13 | Enterprise | — | — | removed plan |
| 2026-10-06 | Free | Free | — | removed plan |
| 2026-09-28 | Free | — | Free | new plan |
| 2026-09-20 | Enterprise | — | — | new plan |
| 2026-09-20 | Semrush for Enterprise | — | — | removed plan |
| 2026-09-12 | Semrush for Enterprise | — | — | new plan |